Monday
Pitch Plan
Target Audience: New Zealand, mainly the youth of Auckland
Team Description: We are two people whose lives have both come into contact with somebody who has commited suicide, teen suicide especially - more than once. With all these suicides happening and young lives being taken by their own hands, we want to reach out to the youth and let the world know the realness of teen suicide and that it is happening right in our backyards. "Just because its not happening here, doesnt mean its not happening".
Idea Description: Film of somebody dancing to spoken word/poem or suicide awareness posters
Supporting points: To raise awareness of the high percentage of teen suicide in New Zealand.
Key message: I want our project to make an impact, make a change, let the youth know that there is help out there.
Next steps:
- Research suicide awareness posters
- Brainstorm/sketch poster ideas
- Take photos??
Research
STATISTICS
- Suicide rates are a sign of the mental health & social well being of the population
- Total of 478 people died by suicide in 2011
- 10.6 deaths per 100,000 population
- Males have a significantly higher rate of death by suicide than females, with an age standardised rate of 17.4 deaths per 100,000 females.
- While the suicide rate is higher for males, more females are hospitalised for intentional selfharm
- Suicide is also more common in deprived neighbourhoods. In 2007 the suicide death rate in the most deprived areas was 13.3 per 100,000. Significantly higher than the rate of 7.7 per 100,000 in least deprived areas.
- A comparison of the latest age standardised suicide death rates in 13 different countries show that NZ had the second highest male & female youth (15-24) suicide death rate
"Suicide - Social Report 2010", Ministry of Social Development, socialreport.msd.govt.nz/health/suicide
VIDEOS
1. "Requiem - Short film on teen suicide" - www.youtube.com/watch?v=m-eOr0LhrGo
Requiem is a short film following the last moments of a suicidal teen as he reminisces about all the pain and torment before he leaves.
2. "Dont give up the fight" - www.vimeo.com/15544348
Santa Maria (producer) in collaboration with the Ad council through DDB New York, created this campaign for teen suicide prevention. Developed a convept for a poem about teen suicide. The piece lives on a teen suicide prevention site along with many other films.
3. "Teen suicide letter" - www.vimeo.com/7397930
Lines from an actual suicide letter written by a young teenage girl. Faith community Chruch used this video as an illustration of how bad suicide really is.
4. "Teens Like Phil" - www.vimeo.com/59096759
Short film of a gay teen, Phil, and his former friend who brutally bullies him. Inspired by the high increase of high school bullying and suicide related tragedies.
Reflection
Today was really last minute and intense. I was in Australia for the first three weeks of school so I started back on Monday of Week Four. I got together with Jonah from Creative Writing as he was the only other person not in a group and I didnt mind working with him. He was easy to talk to, a pretty chill kind of guy. We came up with our pitch on the spot and were the last to present. I thought that it would be much harder for us because there are only two of us so there would be more pressure on us and we would both have to work five times harder but on the upper hand, we wouldnt have alot of confrontation with just the two of us. Jonah already had some suicide poems written out so he decided that could be our subject. I didn't mind, and went along with the idea. We did alot of research on the statistics of NZ suicides over the past few years. I really didnt feel comfortable presenting this pitch because I wasnt prepared or ready for it and didnt know what to talk about. Im also not very good at speaking in front of people or being put on the spot. When we went to present, I thought I would let Jonah do majority of the talking because it was his idea but when he did start talking (keeping in mind I had only met him two hours before), I quickly realised that he was equally as bad at speaking freely in front of people as I was. I did speak a few times about what we would plan on doing, such as I would make posters out of his poems or possibly a video. The lecturers leaned more toward the poster idea. Deborah wasnt open to the video so we scratched that idea. I think we okay for a two hour prepped pitch. I wish I could have been more prepared for it though but we did alright.
The font used in this poster is quite plain and not really appealing to me. It also doesnt go well with the background or the image used in the poster.
I really dont like this design. The photo looks sort of corny and I feel like no effort was made towards trying to make it graphically appealing. The border doesnt go well with the background colour. I feel like they should have worked with the logos colours.
Key message: I want our project to make an impact, make a change, let the youth know that there is help out there.
Next steps:
- Research suicide awareness posters
- Brainstorm/sketch poster ideas
- Take photos??
Research
STATISTICS
- Suicide rates are a sign of the mental health & social well being of the population
- Total of 478 people died by suicide in 2011
- 10.6 deaths per 100,000 population
- Males have a significantly higher rate of death by suicide than females, with an age standardised rate of 17.4 deaths per 100,000 females.
- While the suicide rate is higher for males, more females are hospitalised for intentional selfharm
- Suicide is also more common in deprived neighbourhoods. In 2007 the suicide death rate in the most deprived areas was 13.3 per 100,000. Significantly higher than the rate of 7.7 per 100,000 in least deprived areas.
- A comparison of the latest age standardised suicide death rates in 13 different countries show that NZ had the second highest male & female youth (15-24) suicide death rate
"Suicide - Social Report 2010", Ministry of Social Development, socialreport.msd.govt.nz/health/suicide
VIDEOS
1. "Requiem - Short film on teen suicide" - www.youtube.com/watch?v=m-eOr0LhrGo
Requiem is a short film following the last moments of a suicidal teen as he reminisces about all the pain and torment before he leaves.
2. "Dont give up the fight" - www.vimeo.com/15544348
Santa Maria (producer) in collaboration with the Ad council through DDB New York, created this campaign for teen suicide prevention. Developed a convept for a poem about teen suicide. The piece lives on a teen suicide prevention site along with many other films.
3. "Teen suicide letter" - www.vimeo.com/7397930
Lines from an actual suicide letter written by a young teenage girl. Faith community Chruch used this video as an illustration of how bad suicide really is.
4. "Teens Like Phil" - www.vimeo.com/59096759
Short film of a gay teen, Phil, and his former friend who brutally bullies him. Inspired by the high increase of high school bullying and suicide related tragedies.
Reflection
Today was really last minute and intense. I was in Australia for the first three weeks of school so I started back on Monday of Week Four. I got together with Jonah from Creative Writing as he was the only other person not in a group and I didnt mind working with him. He was easy to talk to, a pretty chill kind of guy. We came up with our pitch on the spot and were the last to present. I thought that it would be much harder for us because there are only two of us so there would be more pressure on us and we would both have to work five times harder but on the upper hand, we wouldnt have alot of confrontation with just the two of us. Jonah already had some suicide poems written out so he decided that could be our subject. I didn't mind, and went along with the idea. We did alot of research on the statistics of NZ suicides over the past few years. I really didnt feel comfortable presenting this pitch because I wasnt prepared or ready for it and didnt know what to talk about. Im also not very good at speaking in front of people or being put on the spot. When we went to present, I thought I would let Jonah do majority of the talking because it was his idea but when he did start talking (keeping in mind I had only met him two hours before), I quickly realised that he was equally as bad at speaking freely in front of people as I was. I did speak a few times about what we would plan on doing, such as I would make posters out of his poems or possibly a video. The lecturers leaned more toward the poster idea. Deborah wasnt open to the video so we scratched that idea. I think we okay for a two hour prepped pitch. I wish I could have been more prepared for it though but we did alright.
Thursday
Today we went over what the lecturers have told us on Monday. We'd decided to stick with the posters. The only reason why I wanted to choose to do the video idea was because Im better at video. I dont mind doing posters though. We did some more research on suicide awareness posters and what they looked like. I really didnt like majority of their designs because they werent visually appealing. I understand that suicide is a dark and sensitive subject but I just didnt like the designs I had found and couldnt pull any inspiration as to what I wanted our posters to look like. I also had to think about how I was going to incorperate his words into the posters. Jonah did some more research on suicide statistics, I think.
The font used in this poster is quite plain and not really appealing to me. It also doesnt go well with the background or the image used in the poster.
I really dont like this design. The photo looks sort of corny and I feel like no effort was made towards trying to make it graphically appealing. The border doesnt go well with the background colour. I feel like they should have worked with the logos colours.


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